Meet EL 2011 Keynote Speaker Mr. Joe Pine: Gaming in the Multiverse

Mr. B. Joseph Pine II, the discoverer of the Experience Economy, is now exploring the Multiverse. The explosion of digital technologies requires a new way of thinking about how we should use these new technologies to generate economic value. To remain relevant, we must incorporate technology into new, innovative gaming experiences. In this mind-expanding session, B. Joseph Pine II provides that new way of thinking to help us explore the infinite opportunities for creating customer value on the digital frontier.

B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and entrepreneurial start-ups alike. He is a co-founder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings.

Joe Pine and his partner James H. Gilmore wrote the best-selling The Experience Economy: Work Is Theatre & Every Business a Stage, which demonstrates how goods and services are no longer enough; what companies must offer today are experiences – memorable events that engage each customer in an inherently personal way.

Mr. Pine also wrote the award-winning Mass Customization and co-wrote Authenticity: What Consumers Really Want, featured in TIME magazine as one of “10 Ideas that are changing the world”.

At present Joe Pine is working on a new book on the Multiverse. We have good reason to expect another incredible reading experience!

Download Joe's Professional Biography